I’ll be honest with you.
As a marketer at Neulife, I’ve spent countless hours writing about supplements—breaking down science, planning campaigns, and convincing athletes (and regular folks) why our products are worth it.
And if there’s one ingredient that kept popping up across everything we make, it’s MCTs—those medium-chain triglycerides our founder, Samit, talks about like they’re some secret weapon.
I knew the script by heart:
Sustained energy.
Protein-sparing.
Brain fuel.
Productivity booster
I’d written it all a hundred times. But here’s the embarrassing truth: I wasn’t actually using MCTs myself.
The Coffee That Changed It
One morning, on a whim, I added a spoonful of MCT oil to my coffee.
I braced for disaster—thinking it would taste oily or ruin my morning ritual. Instead? Creamy, like a latte upgrade I didn’t know I needed.
But the real surprise came later:
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I wasn’t hungry 30 minutes after.
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The 4 PM brain fog never hit.
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My post-training recovery didn’t feel as brutal.
It wasn’t a one-time fluke. Every time I added MCTs, the difference stacked up—energy steadier, recovery smoother, focus sharper.
Connecting the Dots
That’s when Samit’s words finally clicked in my head:
“Protein should build, not burn.”
Protein is precious. Your body needs it to grow, repair, and protect. But when quick fuel runs low, your body will happily burn protein just to keep you going. That’s where MCTs step in—digesting fast, turning into ketones, and acting as instant energy.
Suddenly, I realized why our Super Isolate Whey is more than just another protein powder.
It’s fortified with MCTs for a reason. It’s not just whey—it’s a smarter formula designed to protect your protein, fuel your training, and keep your energy cleaner and steadier.
From Marketer to Believer
This is the funny thing: when you actually feel what a product does for you, the way you write about it changes. It’s no longer copy on a page—it’s conviction.
I used to describe MCTs as “a cool add-on.” Now I know they’re the difference between protein that just fills a scoop and protein that truly fuels performance.
My Takeaway
So if you’ve ever wondered whether these “good fats” actually matter—take it from the marketer who ignored them for way too long: try adding MCTs once. Even better? Try them in the product we built around this science: Super Isolate Whey.
Because now, when I write “Protein builds. MCTs fuel. Together, they make every scoop count.”—
I don’t just believe it. I live it.